Our values

GLP Group – a company of people with a passion, a company with values and a strong brand

  • We always offer an innovative solution to a customer’s problem
  • We aim to create and keep loyal customers
  • We strive for perfection at all times
  • We aim to create differentiation between us and our competitors

Our Brand Promise

Our brand promise is to deliver innovative business solutions to the insurance market in order to achieve sustainable customer loyalty and profit.


The company was incorporated in 1986 to provide helplines to several affinity groups via major brokers and two large insurers. Within eighteen months the company moved into the legal expenses market providing a limited form of Uninsured Loss Recovery (ULR) to two major providers. Over the next three years, the company developed its own brand of legal expenses insurance products, CrashCALL and HomeCALL, as well as a range of commercial legal assistance schemes.

In 1999 the company entered the motorcycle market with its unique Personal Accident Benefit policy GOLD RIDER.

In 2000 the company began promoting its vehicle breakdown product, SilverKnight RESCUE and in 2002 launched its domestic breakdown product, SilverKnight REPAIR

In 2007 the motorcycling brokers acknowledged the improvements made to the Gold Rider GEAR products.

Product Development

Alongside these brand products, new helplines were provided according to our customers’ requirements. Specialising in areas such as debt and legal advice, the company found new markets opening up to them. During the mid 1990s however, this market remained relatively static and consequently a new strategy was implemented to provide added value services such as management information and results of customer research.

Some of the more successful products have been personal accident cover, vehicle replacement, roadside assistance and rescue, and more recently, domestic assistance products.

Quality & Control

The company is proud of its reputation for providing a quality service to all its customers – to this day every single claimant is sent a customer service questionnaire. This total quality management process, combined with our bespoke computer system, enables us to service all customers needs. The company remains committed to providing the very highest levels of service to our brokers and their customers.

The company is authorised and regulated by the Financial Conduct Authority.